Why Knockout? Knockout was originally chosen because it is the most exciting end to an MMA fight.  It is more exciting than a tap out or a judge’s decision.  However, once you sit down and think about the word Knockout, you realize that it much more versatile than it first appears.... Read more...

So... Jeremy had been developing the Knockout Merchandise brand for about a year.  He had developed a relationship with a print shop... created a web page... built up an inventory of product... but was running out of time in his busy schedule... and was running low on money trying to do it all himself.  I knew Jeremy from our home-town fantasy football team.  He also graduated with my younger br... Read more...

Where it all began: This is Jeff Swanson, part owner of Knockout Merchandise.  Here is the story as I heard it from Jeremy Tebay.  Jeremy Tebay started the company with an idea while driving and day dreaming about the world of UFC and MMA.   Jeremy had always been a huge UFC fan and had... Read more...